- Want advice?
- Fancy a chat or a cup of tea?
- Want to thank the author for his work, or criticise his lack of imagination or attention to detail?
- Benevolent billionaire keen to employ someone to show you what London highlights you've been missing when you've been off worrying about making money?
- Have an event you're actually involved with organising personally that you think would work well on the site?
- Looking for someone to write for your publication?
It also seems to be the norm for PR people to tell people insincerely how much you love their websites. If they didn't teach you that in PR school you should ask for your money back.